Le grandi aziende devono essere concrete negli obiettivi

27 luglio 2014 § Lascia un commento

Prendendo spunto da HBR(ns fonte di argomenti da condividere), un breve spunto riguardo l’importanza di fornire obiettivi concreti…è finito il tempo delle “fuffa”, dei “fuffologi”…

Most companies have a mission or vision statement, but these are typically abstract statements that paint a pleasant picture of a possible future. You need an aspiration that gives everyone in your company a clearly defined way to win, so it needs to explain two things: How you will win with customers, and against the competition. Craft an aspiration that is concrete and specific. Spell out what you mean when you say “best” or “world leader.” Your aspiration shouldn’t be so broad that it could apply to any company in your industry – personalize it to inspire and motivate your employees. It should be about winning in a specific way (e.g. highest customer satisfaction in your industry), rather than in general (e.g. be the best brand). Set a high bar. Without an ambitious aspiration, you’ll never win, and someone else will.


Vincere è un abitudine

22 novembre 2012 § Lascia un commento

Credere in se stessi è l’elemento fondamentale per essere persone vincenti

Di seguito un breve discorso di VINCE LOMBARDI con video al seguito, che descrive con vuol dire essere vincenti e lavorare e vivere per essere vincenti

winning IS a habit, AND, it’s your SOUL….i would have never gotten where i am today with music, with losing weight, with EVERYTHING, if i didn’t start IGNORING wat people said bout how much i sucked, or tellin me to hang myself, NO, winning is YOUR SOUL! believe it or not, this all happened to me when i left for college these past 3 months….and this video and something inside me…SNAPPED, and am finally who i WANT to be now: a self-cared WINNER

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